Designed with the boldest in mind, the square silhouette and classic black finish of the Fujifilm Instax Square SQ40 Instant Camera goes with any look. Spark unique moments of creativity with the Instax Square SQ40 an eternally chic instant camera that looks as good as it shoots. Thats right, its got a sophisticated black textured finish thatll go with any style. And its remarkably easy to control, helping you capture beautifully exposed Square prints, every time. In fact, when it came to designing the square silhouette, we had only the boldest in mind. We wanted to add the feel of analogue photography to bring you a timeless look thatll only ever enhance your unique flair. Plus, by making the Instax Square SQ40 wonderfully versatile, its always ready for all your creative endeavours. Simply twist to turn on, twist to enter Selfie mode and twist to turn off. Nothing more complicated, nothing to stand in the way of capturing that shot before the moment passes. And with automatic exposure, expressing your creativity really couldnt be easier; whether youre behind the camera or framing yourself in the selfie mirror ready for a close-up. (Because lets face it, sometimes its fun to be centre of attention) Just point and snap, and leave the Square SQ40 to do the rest trust us, even the most discerning eye wont be able to fault the SQ40. Once youre finished snapping photos, power up the INSTAX UP! app. Here youll discover an ingenious way to keep all your Instax photos digitally in one place. Simply scan your physical prints with your phone to turn them into sharable digital snaps that you can fine-tune, tag and save. Go on, make light work of capturing the true you with the Instax Square SQ40.